The George & Fred Story

George & Fred is a woman-owned, independent boutique rooted in a love for beautiful design and unique individuality. Every piece you find here, from thoughtfully handpicked jewelry and home decor to unique and curious finds, celebrates artists and makers who dedicate their lives to handcrafting each detail with heart and care, using quality materials that stand the test of time.

At George & Fred, your unique style is an expression of your story. Located on the second floor in the oldest building in Naperville, a town I’ve fondly called home for nearly 20 years, George & Fred is a shop for the senses. Our collection invites you to express your lifestyle through beauty and discovery. Demi-fine jewelry that makes you feel extraordinary. Home accents that create warmth and welcome. Unique gifts that show your loved ones how much they mean to you. Finds that will spark that question, “Where did you find that?!”

And who are George & Fred? Two bunnies I dreamt up for stories I told my toddler son, many moons ago. Their tales of friendship and adventure are woven into the spirit of this boutique, a celebration of life’s little wonders and the beauty of connection. 

Come wander upstairs sometime.

216 S. MAIN STREET, 2ND FLOOR SUITE 200, NAPERVILLE, IL